Need better marketing?
Let us help with
Segmentation
Get to grips with your consumers.; understand their needs - and leverage them.
Find new opportunities for growth.
Research
Make decisions using credible, current insights.
Measure your performance, so you can manage it better.
Positioning
Be relevant. Be different. Be better.
Put your brand’s best foot forward, and win in market.
Strategy
Know where you’re going, and figure out the best route to victory.
Leverage your brand for business success.
Communication
Get your brand’s message in front of your consumers.
Influence their purchase decisions.
Training
Up your marketing team’s capabilities.
Get everyone delivering the same golden standard.
What People Are Saying
“I wish I’d found you six months sooner.”
— Ricky M. (e-Commerce)
“I wouldn’t hesitate in recommending (Jack Be Nimble) to anyone looking for assistance in defining and executing the right approach!”
— Robert K. (Tech)
“A big thumbs-up for marketing strategy and planning related challenges.”
— Ian P. (Alcohol)
“Caryn’s extensive experience and keen insight make her an ideal support partner in executing any part of your marketing requirements.
— Kerri G. (Business)
brands love jack
Who is Jack?
Jack is you.
Jack is me.
Jack is the everyman of the business world.
Why Be Nimble?
Being nimble is a proactive approach to managing your brand. It means you’re always on the front foot. To be nimble you need an integrated strategy, a capable team, and access to the insights which help you make good decisions. Being nimble means you can adapt, but only if you understand your market, and your brand within its context. If you are truly nimble, you can take your customers on a journey with you as their needs evolve. It’s easier to fall, and stay, in love with a nimble brand.
Who is Caryn Sher?
Caryn is the heart and mind of Jack Be Nimble.
She loves to get her hands dirty, so don’t be surprised if you spot her out mystery shopping, or in the factory getting to grips with a product. She is known to ask lots (and lots) of questions in her quest for brand truth, and is both feted and feared for her brutal honesty when it comes to delivering feedback.
Caryn loves achieving real results, and she’s confident that you’ll love seeing them too.